BEATZ
KS Production new project BEATZ is a new kind of music dance magazine. BEATZ combines with the latest new dance music and the classic Ibiza anthems to engage the people into the music.
BEATZ is aimed at the young lively 18-30 men and women. BEATZ readers have a passion for dance music and get's them through their working week for the weekend.
BEATZ contains all the elements taht able readers to get in the party mode. Includin the latestmusic to downlaods ready for the weekend to party.
BEATZ ensures all ravers are up to date eith the dance life.
Monday, 29 November 2010
My Reader Profile
BEATZ
Male-84%
Average age- 21
Still Studying - 66%
Work full time -42%
Married and living with a partner - 22%
Into Dance & Ibiza Anthems
Favourite Radio Station - KISS 101
BIG SPENDERS
£30 Spent on CD'Ss and itunes
92% own a Cd player
44% own a ipod
17 tacks downloaded a month.
GIGS AND EVENTS
95% Go to regualar events
4 Gigs per month
Atleast 3 festivals per year
90% get tickets online
10% over the phone
95% can't live without music
46% are tempted to buy products seen advertised.
My Evaluation Of Questionnaire
For my questionnaire I got 7 males to answer the questions and 3 females as it is mostly males that the magazine is targeting, which i thought would give more suitable answers.
The favourite masthead for the magazine was 'BEATZ' with 7 votes, although 3 people voteds for 'SONIC'. The reason for these people to choose 'SONIC' i think was because of the macthing slogan to go with it which was 'Get on it like sonic' which also had 3 votes. Although the favourite slogan was 'Read on, Rave on' which had a total of 6 votes. Also 'Weekly rave blasts had 1 vote. Becuase of this i think it is best to slightly change one of the slogans slightly as one of them did not stand out. The best way to achieve this is to slightly change the slogan although keep the word 'rave' in it. but to just word it different. I think this would be appropiate to do because most people liked the slogans which contained the word 'rave'.
All of the people in question would've rather seen a 'male' artist on the front cover of the magazine which is what I intend to put on there.
The favourite stories that were chosen to be in the magazine are 'What and where are the recent gigs?' and 'Latestmusic of artists'. These were the two post popular stories in the questionnaire, although i main contain one other when it comes ot creating my magazine front cover.
The favourite colours that were chose to appear on the magazine cover were 'neon' colours. So any colour which is reflectively bright. Some of the most popluar colours were 'Green' 'Yellow' 'Pink'.
For the releasing of the magaizine 8 out of the 10 people in question would rather it to be released 'monthly' and the other 'weekly'. I think also it is more appropiate to release it monthly.
A subject that come in question '9' was that the majority of the people felt that it was important that the magazine contained information and invloved all the lastest music and artists that are currently releasing. Because of this answer being so popular it is one that i will concentrate on the most.
Also the price with the most votes for the magazine was '£1-£1.99' with all 10 people voting for it.
The favourite masthead for the magazine was 'BEATZ' with 7 votes, although 3 people voteds for 'SONIC'. The reason for these people to choose 'SONIC' i think was because of the macthing slogan to go with it which was 'Get on it like sonic' which also had 3 votes. Although the favourite slogan was 'Read on, Rave on' which had a total of 6 votes. Also 'Weekly rave blasts had 1 vote. Becuase of this i think it is best to slightly change one of the slogans slightly as one of them did not stand out. The best way to achieve this is to slightly change the slogan although keep the word 'rave' in it. but to just word it different. I think this would be appropiate to do because most people liked the slogans which contained the word 'rave'.
All of the people in question would've rather seen a 'male' artist on the front cover of the magazine which is what I intend to put on there.
The favourite stories that were chosen to be in the magazine are 'What and where are the recent gigs?' and 'Latestmusic of artists'. These were the two post popular stories in the questionnaire, although i main contain one other when it comes ot creating my magazine front cover.
The favourite colours that were chose to appear on the magazine cover were 'neon' colours. So any colour which is reflectively bright. Some of the most popluar colours were 'Green' 'Yellow' 'Pink'.
For the releasing of the magaizine 8 out of the 10 people in question would rather it to be released 'monthly' and the other 'weekly'. I think also it is more appropiate to release it monthly.
A subject that come in question '9' was that the majority of the people felt that it was important that the magazine contained information and invloved all the lastest music and artists that are currently releasing. Because of this answer being so popular it is one that i will concentrate on the most.
Also the price with the most votes for the magazine was '£1-£1.99' with all 10 people voting for it.
Sunday, 21 November 2010
Music Fan Profile
THE HARDCORE RAVER
Dance Music
What do they wear? Men - Designer vest and jeans, which then ends up coming off by the end of the night.
Women- Hardly anything, very revealing. Bikini's crop tops, tu tu's, leg warmers and bright neon colours.
All ravers carrying neon sticks and whistles around their necks.
A 'Mad Head' - Mostly referred to who like to 'live life to the max' and party hard. They work through the week to live for the weekends. Traditional party holiday every year to Ibiza. Local raves and clubs which they attend every weekend with the plan to get 'hammered'.
Listening- To hardcore DJ's and dance music which has a strong beat. Such as Tiesto, Darren Styles and Faithless. Dance moves consist of waving arms in the air and stamping feet like hooligans which comes easy under the influence of alcohol.
Found on a Sunday morning: In a completely strange place, unaware of how they got there.
Found on a Sunday morning: In a completely strange place, unaware of how they got there.
Tuesday, 16 November 2010
My music magazine questionnaire.
1) What gender are you?
Male
Female
2) How old are you?
-18
19-30
31-40
41+
3)What masthead would you prefer to appear on a dance music magazine?
STROBE
ULTRA
BEATZ
RAV3
SONIC
4) Which one of these slogans do you prefer to appear on the magazine front cover?
Dance like no ones watching!
Read on, Rave on!
Get on it like sonic!
Rave Rumour Reports!
Weekly Rave Blasts
5) What gender artist would you prefer to see on the cover of the magazine?
Male
Female
6) What stories would interest you most on the magazine front cover?
Latest music of artists
What and where are the recent gigs?
Music reviews
Backstage information
Artist interviews
7) What colours do you think would work well on this magazine front cover?
8)Would you prefer of the releasing of the magazine for this genre?
Monthly
Weekly
9)What do you think is important for a magazine of this genre to have?
10) What do you think would be an appropriate price for this magazine?
- 99p
£1 - £1.99
£2 - 2.99
£3 +
Male
Female
2) How old are you?
-18
19-30
31-40
41+
3)What masthead would you prefer to appear on a dance music magazine?
STROBE
ULTRA
BEATZ
RAV3
SONIC
4) Which one of these slogans do you prefer to appear on the magazine front cover?
Dance like no ones watching!
Read on, Rave on!
Get on it like sonic!
Rave Rumour Reports!
Weekly Rave Blasts
5) What gender artist would you prefer to see on the cover of the magazine?
Male
Female
6) What stories would interest you most on the magazine front cover?
Latest music of artists
What and where are the recent gigs?
Music reviews
Backstage information
Artist interviews
7) What colours do you think would work well on this magazine front cover?
8)Would you prefer of the releasing of the magazine for this genre?
Monthly
Weekly
9)What do you think is important for a magazine of this genre to have?
10) What do you think would be an appropriate price for this magazine?
- 99p
£1 - £1.99
£2 - 2.99
£3 +
Monday, 15 November 2010
Music magazine covers that I like!
I like this front cover because of the black and white theme and the position the Lilly Alen is in the main image.
I like this magazine front cover because of the theme with 'ibiza anthems' which is the genre i would like to focus on being 'dance'. I also like the bright yellow colours used in this cover.
I like this magazine front cover because of the male in the main image and the way he is positioned. He is also an artist in the genre i would be focusing on.
Tuesday, 9 November 2010
My evaluation of my magazine front cover
My magazine front cover is now complete after roughly 3 hours preparing and creating it.
I think the name of the masthead is appropriate as it refers to King Henry Viii School with 'Henry' and also seems magazine friendly like with 'Weekly'. This also implies that the magazine will be produced weekly to students to get. The colours used for the masthead were a yellow infill of the writing and a thick dark blue outline. I think these are very suitable for the magazine as the blue outline make the yellow stands out on the cover which draws attention, and the colours are also associated with King Henry School itself. At first my magazine was designed to have 'Henry's' slightly above 'Weekly' on the cover as I thought it would be easier to fit the masthead on. However I then decided to change this to having them on the same line by altering the thickness and height of the writing which I think worked better. The masthead also was in capital letters and a large thick font which I think made more noticeable.
The main image on the cover continued to be the two children in uniform which I had currently planned. I think this worked really well on my front cover as the photo had good lighting as it was taken outside on the King Henry site. Although I think my image would've been more successful if I had taken the photo directly in the light, as on the photo it is evident to see that there is a slight shadow on the side of one of the students face. I also think that my main image implies that the magazine is both for male and female that attend the school, as a girl and boy are both in the picture. The picture also relates to the main story in the magazine being 'New Uniform Special' as they are both currently wearing the new uniform and it also visible to see the King Henry Logo which joins the theme of the school magazine.
My magazine front cover consisted of two subsidiary images, covering two different stories that are involved in the magazine. One of these pictures are Year 7 boys playing rugby on the school field in their school rugby kit. I think this is a good image as it relates to the story 'NEW AFTER SCHOOL CLUBS NOW ON'. I think the image is good as it shows a number of six boys playing the sport, and showing they're having fun which I think will invite pupils to get the magazine and be interested in what it involves. The second image includes four six formers holding their exam papers showing a happy emotion to celebrate their exam success. This also relates to the story shown on the cover of 'Students pass with flying colours'. Both images are both placed at the bottom of the cover as they both fitted perfect in this location and if they were placed anywhere else it would have affected the main image massively. The images also have a think outline around this which makes them stand out and matches the yellow theme of the front cover, they are also rotated slightly to make the magazine seem more exciting.
The following sell lines and stories used on my front cover are : 'New Uniform Special' 'Your non weekly work book!' 'Students Pass with flying colours!' and 'NEW AFTER SCHOOL CLUBS NOW ON!'. I think that all lines direct clearly to the magazine and also link up to the images on the page. The language used for these sell lines are simple and easy to understand, think this worked best because the magazine is aimed at children as young as 11 years old which they wouldn't find difficult. It is evident that there are no mistakes including spelling of the lines on the cover. All sell lines consists of a different font and size, one of them being,
'Arial'. This mixture of fonts and sizes does not make the cover seem plain but amusing. I also did this by using different coloured fonts including the colours blue and white as I thought they stood out the most sufficiently.
I think the design and layout works successfully as it is not too over crowded with things and kept simple which is clear to understand. By immediately looking at the cover I think it is possible to see that it is aimed to a school pupil as a school magazine, which is most important. The layout seems colourful and exciting to appeal to the reader other than being boring and plain.
I think the most successful parts of my magazine font cover is the main image as it stands out massively and has a big impact on the cover itself. I also think my masthead is well done as it is very appealing to the eye with bold colours a catching name to go with it. I finally think the design and colour themes of the magazine work extremely well as it seems 'friendly' to welcome the pupils of the school.
However if I could improve my magazine cover in any way it would be to put a price sign on the magazine which I originally planned to do when I carried out my market research when asking the price of the magazine. Although forgetting this I think that I should put a bold colour star on the magazine including '99p' in it which would show the cheap price of the magazine which would also encourage people to buy it, however I would then struggle to find a place for it on the cover. The other thing that I would improve on the magazine is taking the image in a better lighting because of the shadow on one of the pupils face, although I don't think it affects the magazine greatly. Overall I think that my magazine cover is successful and would achieve alot of purchases in King Henry Viii School!
I think the name of the masthead is appropriate as it refers to King Henry Viii School with 'Henry' and also seems magazine friendly like with 'Weekly'. This also implies that the magazine will be produced weekly to students to get. The colours used for the masthead were a yellow infill of the writing and a thick dark blue outline. I think these are very suitable for the magazine as the blue outline make the yellow stands out on the cover which draws attention, and the colours are also associated with King Henry School itself. At first my magazine was designed to have 'Henry's' slightly above 'Weekly' on the cover as I thought it would be easier to fit the masthead on. However I then decided to change this to having them on the same line by altering the thickness and height of the writing which I think worked better. The masthead also was in capital letters and a large thick font which I think made more noticeable.
The main image on the cover continued to be the two children in uniform which I had currently planned. I think this worked really well on my front cover as the photo had good lighting as it was taken outside on the King Henry site. Although I think my image would've been more successful if I had taken the photo directly in the light, as on the photo it is evident to see that there is a slight shadow on the side of one of the students face. I also think that my main image implies that the magazine is both for male and female that attend the school, as a girl and boy are both in the picture. The picture also relates to the main story in the magazine being 'New Uniform Special' as they are both currently wearing the new uniform and it also visible to see the King Henry Logo which joins the theme of the school magazine.
My magazine front cover consisted of two subsidiary images, covering two different stories that are involved in the magazine. One of these pictures are Year 7 boys playing rugby on the school field in their school rugby kit. I think this is a good image as it relates to the story 'NEW AFTER SCHOOL CLUBS NOW ON'. I think the image is good as it shows a number of six boys playing the sport, and showing they're having fun which I think will invite pupils to get the magazine and be interested in what it involves. The second image includes four six formers holding their exam papers showing a happy emotion to celebrate their exam success. This also relates to the story shown on the cover of 'Students pass with flying colours'. Both images are both placed at the bottom of the cover as they both fitted perfect in this location and if they were placed anywhere else it would have affected the main image massively. The images also have a think outline around this which makes them stand out and matches the yellow theme of the front cover, they are also rotated slightly to make the magazine seem more exciting.
The following sell lines and stories used on my front cover are : 'New Uniform Special' 'Your non weekly work book!' 'Students Pass with flying colours!' and 'NEW AFTER SCHOOL CLUBS NOW ON!'. I think that all lines direct clearly to the magazine and also link up to the images on the page. The language used for these sell lines are simple and easy to understand, think this worked best because the magazine is aimed at children as young as 11 years old which they wouldn't find difficult. It is evident that there are no mistakes including spelling of the lines on the cover. All sell lines consists of a different font and size, one of them being,
'Arial'. This mixture of fonts and sizes does not make the cover seem plain but amusing. I also did this by using different coloured fonts including the colours blue and white as I thought they stood out the most sufficiently.
I think the design and layout works successfully as it is not too over crowded with things and kept simple which is clear to understand. By immediately looking at the cover I think it is possible to see that it is aimed to a school pupil as a school magazine, which is most important. The layout seems colourful and exciting to appeal to the reader other than being boring and plain.
I think the most successful parts of my magazine font cover is the main image as it stands out massively and has a big impact on the cover itself. I also think my masthead is well done as it is very appealing to the eye with bold colours a catching name to go with it. I finally think the design and colour themes of the magazine work extremely well as it seems 'friendly' to welcome the pupils of the school.
However if I could improve my magazine cover in any way it would be to put a price sign on the magazine which I originally planned to do when I carried out my market research when asking the price of the magazine. Although forgetting this I think that I should put a bold colour star on the magazine including '99p' in it which would show the cheap price of the magazine which would also encourage people to buy it, however I would then struggle to find a place for it on the cover. The other thing that I would improve on the magazine is taking the image in a better lighting because of the shadow on one of the pupils face, although I don't think it affects the magazine greatly. Overall I think that my magazine cover is successful and would achieve alot of purchases in King Henry Viii School!
Thursday, 4 November 2010
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